Your videos must be consistent in overall sound and video quality.
Each video should be free of loud pops, background noise, blurred camera angles, excessive mouth noise and outtakes. Each video must have a noise floor no higher than -60dB RMS.
Video quality expectations:1920 x 1080, 24 frames per second (fps) resolution.
Video output should be an .mp4 or .mov.
Video from web cams, such as Zoom meetings, video shot on older cell phones, or video that is a screen captured recording of people will likely not meet minimum quality standards.
Video must be well-shot: in-focus, steady, well-framed and with proper exposure and lighting.
Your audio must be crisp and clear.
Your promo video cannot be shorter than 10 second and cannot be longer than 60 seconds.
Your video must be free of explicit language.
Each video should have 1 second before your content is delivered.
Your video must be original content and you must own the copyright.
Your video should end with a call to action as to what the agent is to do next.
Your video will be rejected if it promotes a specific brokerage, title company, or lender. Affiliations are not permitted on OnTrack Agent.
Only .mp4 or .mov. video formats are permitted for upload.
All trainer promo videos must feature a human. Technology products are permitted for sale and promotion in Marketplace.
Helpful Tips on Making Your Videos Look Great from Ryan Grams
Business Development Growing and/or better understanding your business or brokerage.
Lead Generation Prospecting and relationship building to grow your business.
Goal Setting Making measurable goals in your business and achieving them.
Technology Mastering technology to elevate your business.
Marketing Attracting new business and staying top of mind with current business. Your brand is your reputation!
Finance Creating plans for the ideal flow of money through a business while saving for retirement.
Recruitment Attracting real estate agents to your business and retaining them.
Public Speaking Optimizing your performance and communication skills.
Time Management Being efficient with your time and maximizing results while you are at work.
Client Skills Creating optimal communications with your buyers and sellers for a smooth transaction. Also, honing your negotiation style.
Video and Content Creation Advance your communication skills in front of the camera or on your blog in order to get your message out there clearly and effectively.
Personal Development Develop your capabilities and potential, build human capital, facilitate employability, and enhance your quality of life and the realization of dreams and aspirations.
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